Baby Boom Generation

Baby Boom Generation

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The LSDI “Baby Boom Generation” file consists of individuals born between 1945 and 1960. These individuals are in their prime earning years and are excellent prospects for most offers.

TOTAL FILE: 16,052,071
BASE PRICE: $65.00/M
HOTLINE $10/M

 

SELECTIONS
Hotline $10.00/M
Geography
$5.00/M
Income $5.00/M
Age $5.00/M
Gender
$5.00/M
Marital Status $5.00/M
Mail Order Buyer
$5.00/M
Magazine Subscriber
$5.00/M
Computer Owner $5.00/M
Donor $5.00/M
Religion $5.00/M
Book Buyer $5.00/M
Credit Card Holders $5.00/M
Homeowner $5.00/M
Home Value $5.00/M
SFDU/MFDU $5.00/M
Length of Residence $5.00/M
Presence of Children $5.00/M
Age of Child Present $5.00/M
Telephones (Home or Business) $25.00/M

 

FORMAT
Cheshire Labels
N/C
Pressure Sensitive Labels
$10.00/M
Telemarketing Cards
$10.00/M
Mag Tape / IBM 3480 Cartridge
$25.00 FLAT
CD-ROM/ZIP Tape Setup
$35.00 FLAT
Diskette/E-Mail
$35.00 FLAT

 

MINIMUM ORDER
Minimum Order
5,000

 

CANCELLATION POLICY
Orders Cancelled after original mail date require payment in full. Orders cancelled prior to original mail date are subject to $50/List, $10/M running charge, format charges and shipping costs.

 

UPDATE CYCLE
NCOA’d quarterly, new names added monthly.
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