| There
has been a dramatic increase in the U.S. Hispanic
population in recent years and it is having a significant
impact on the American economy and its cultural landscape.
U.S. Hispanic buying power has grown over 156% in
the past 7 years to approximately $452 billion, a
phenomenal increase that will keep climbing as the
number of Hispanics continues to grow.
This
file is compiled from subscribers, responders, census
tract data, and the application of the "LSDI
Proprietary Ethnic Encoding System" to a nationwide
household database.
| TOTAL
FILE: 8,693,297 |
BASE
PRICE: $65.00/M |
| SELECTIONS |
| Geographic
(state, scf, zip) |
$5.00/M |
| Income |
$5.00/M |
| Age |
$5.00/M |
| Gender |
$5.00/M |
| Marital
Status |
$5.00/M |
| Mail
Order Buyer |
$5.00/M |
| Magazine
Subscriber |
$5.00/M |
| Computer
Owner |
$5.00/M |
| Donor |
$5.00/M |
| Religion |
$5.00/M |
| Book
Buyer |
$5.00/M |
| Credit
Card Holders |
$5.00/M |
| Homeowner |
$5.00/M |
| Length
of Residence |
$5.00/M |
| Presence
of Children |
$5.00/M |
| Age
of Child Present |
$5.00/M |
| Telephones
(Home or Business) |
$25.00/M |
| FORMAT |
| Cheshire
Labels |
N/C |
| Pressure
Sensitive Labels |
$10.00/M |
| Telemarketing
Cards |
$10.00/M |
| Mag
Tape / IBM 3480 Cartridge |
$25.00
FLAT |
|
CD-ROM / ZIP Tape / Diskette / E-Mail |
$35.00
FLAT |
| MINIMUM
ORDER |
| Minimum
Order |
5,000 |
| CANCELLATION
POLICY |
| Orders
Cancelled after original mail date require payment
in full. Orders cancelled prior to original
mail date are subject to $50/List, $10/M running
charge, format charges and shipping costs. |
| UPDATE
CYCLE |
| NCOA'd
quarterly, new names added monthly. |
|
